No interruptions

Ever wonder what it would be like if the guests on your favorite late night talk show had more than 6 minutes to talk before a commercial ran? Or wish a politician had more than 3 minutes to respond in a debate? Or does it drive you nuts when the same ad plays 16 times during a 75 minute episode of Columbo on amazon video? For the most part, this just doesn’t exist in podcasts. You can choose to spend as much time as you want talking with your guests, really getting into the meat of things, without having to bow down or self-censor due to advertiser pressure. Sure, you can choose to have ads on your podcast, but you decide when and how, and your listener has the option to just skip ahead if they want.

Are you a public speaker, coach, pastor, teacher, and wish you had more time to talk to your audience? Podcasting can give you that time!

Like and share this post, let’s encourage people to speak their mind!

Longevity

If Jerry the plumber spends $200 to take out an add in this months local news publication, next month it’s gone. No one reads last months newspaper. That one month of exposure is all that $200 could ever buy him.
Podcasts have staying power. When someone discovers your podcast, they will be able to go back and listen to everything you’ve ever published. I’ve found great podcasts that have years of back episodes. I generally listen to the newest episodes as they come out, and then start with episode 1 and work my way forward through the catalog. I binge listen.

Have you, or someone you know, spent money to advertise your product or service, only to feel like it didn’t amount any return on investment? Podcasting is a great use of your advertising budget!

Help spread the news that Audiohive Podcasting Studio is open in Joliet! Like and Share this post! Thank you!

Build Relationships

I recently spent a couple hundred dollars on a coffee machine. It’s kind of a big purchase for me. I watched a few youtube videos, read some amazon reviews, checked them out in the store (and told a salesperson I was just looking). Then I asked my friend Aaron, who owns a gourmet coffee roasting shop, for advice. Despite everything I’d spent time reading and watching, I went with his recommendation. I’ve known the guy for years, talked to him for hours, listened to him geek out on what he’s passionate about: Making coffee. You can become that friend, an expert in your field, to your listeners.

Do you know someone who’s knows EVERYTHING about something? People want to hear about it! Let them know, please like this post and share it with them!

(Un)Divided Attention

When was the last time you saw someone reading a magazine article while driving to work? Hopefully never! Your listeners might be driving to work, doing the dishes, working out, or walking the dog, and all the while it could be your podcast that they are listening to. That’s potentially hours a week they can be reached. Traditional media such as youtube, blogs, newspaper, and magazines all require their users undivided attention, in a world where everything is competing to get just that. Most people can’t spend more than 5 minutes watching a youtube video. The lure of the next clickbait thumbnail preview is just too irresistible.

This is just one of many reasons business owners are choosing to start a podcast for themselves!

Help spread the word! Like and Share this post, especially if you know any small business owners!

Have you been thinking about starting a podcast?

Podcasting is poised to explode into the mainstream in the near future. While the popularity of this medium has been growing organically, it’s only a matter of time before big players like Apple or Google get involved and start growing the potential listener base to billions. If you have a service to promote, a product to sell, or a message to spread, now is the time to get started!

Audiohive Podcasting Studio is here to make podcasting easy for anyone who wants to get started. We offer complete service from recording to hosting!

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